Getting customer service right in a clothes shop could be a bit tricky at times. How will you tell if a person just really wants to browse and be left alone or is ready for anyone to come and make them? Getting it wrong could be a small disaster, so it's a minefield at times. In the end, there isn't a truly surefire method of telling. Many people just prefer an alternative kind of service. Here's a few ways to help you ensure customers get probably the most from your shops.
Prepare yourself for questions. Your staff have to know the ins and outs of everything in the store from the makes on the racks to the sizes for sale in the stockroom. Having staff that appear knowledgable increases the trust the consumer has in them. Everyone's conscious that shop assistants are selling, but it'll always help when they really believe the assistant when they say "That looks great for you!" https://jabelledesigns.com.
Linked to that is having staff that get the fashion on sale. They don't necessarily need to dress in this style (although it's always advisable to possess your employees dressed up in the stuff you sell), nevertheless they have to know what works and what doesn't. For instance, in a niche shop like Cyberdog, the staff have to know what they're selling, how it goes with other things and whether it's right for a walk about town or an evening in a club. With those places the consumer is normally clued up as well, so if they can tell the assistant doesn't know their stuff, they'll be put off.
Additionally you need to sort out just how proactive you should be. It all hangs on the sort of shop you intend to run. In small boutique shops, it's perfectly fine to go up and ask when someone needs some assistance, during other areas it appears to be intrusive. It's up to you to create the vibe of your shop and act accordingly to it. You'll usually be able to tell when someone looks lost and needs help, so ensure they feel comfortable and let them know they can involve some advice if they want it. Make sure you remember though that pushy sales techniques don't work in shops unless the consumer is specifically after advice. Waltzing up to someone and telling them how great they'd try the dress they're casually gazing at probably won't help much https://www.watchovers.com.
Finally, be prepared for difficult customers. At some point you will get people attempting to scam you about refunds or complaining about the caliber of something you've sold them. This is a fact of the business. You need to sort out beforehand how you'll deal with your people. It will often be good to offer them a bit of slack even if you know they're attempting to pull an easy one, but don't let them take advantage. You don't wish to be known as a smooth touch.
No comments:
Post a Comment